A window display demonstrating the impact of quality shipping.
creative
ask
UPS is a household name when it comes to shipping. However, competitors such as Amazon threaten the brand’s success with fast shipping rates and efficiency. It is important that potential customers know that UPS is a service that will treat their items with care and dependability.
creative
solution
Create a cozy window scene of a dollhouse taking shape in the back of a UPS truck. The design will allude to the idea that UPS helps you make your home and life more comfortable with efficient shipping. The window’s construction, using all recycled cardboard boxes, plays on the brand’s primary brown color and most iconic visual trait.
the process
Instagram
saw it first!
Project completed for Fall 2022 Small Scale Product Presentation course at the Fashion Institute of Technology.